A large portion of our mission at the 555 Gallery is to become partners in success with our artistic community. In that vein, we welcome our collaboration with Andrea Rosenfeld, local artist and wholesale merchandising and operations specialist, in presenting her premier, workshop series Mind Your Art Business: Increasing the Value of the Arts and Artists to our art community!
Designed for both emerging and established artists and makers, those individuals searching for business strategies and guidance, while staying within budget, will find it here at this important, three-part seminar series. This is the only group, business course taught by a local Detroit-area artist to other artists. Andrea’s professional background in both fine and maker art enables her to speak to artists in their own language while also offering sound advice to help them overcome problems that creative entrepreneurs face.
Topics in this workshop series include: creating a vision and mission, business plans for artists, pricing and merchandising, branding and promotions. The series will also educate artists on the importance of building successful relationships with galleries and retail buyers.
Join us and build camaraderie with our art community and other 555 Gallery artists while having fun discovering techniques to help grow your creative business!
Mind Your Art Business: Increasing the Value of the Arts and Artists workshop series:
April 23rd 6pm – 7:30pm
Workshop One: From the Inside Out: Vision and Planning
April 30th 6pm – 7:30pm
Workshop Two: Pricing and Merchandising
May 7th 6pm – 7:30pm
Workshop Three: Branding and Promotions
*Guest Speaker, Marilyn Trent of Trent Design
An exceptional value, the introductory cost of this invaluable, business investment will never be seen again.
This 3-class series, educational package includes:
Sketchbook provided by Dick Blick/Utrecht
Desserts baked by Avalon International Breads
Expert guest speaker
Visual guides to accompany lectures
Business plan, pricing and promotional material samples
Homework to allow you to set and complete business goals at your own pace
20% discount on a private consultation with Andrea Rosenfeld for workshop graduates
Total introductory price for the entire, 3-class, workshop series:
$45 for 555 Gallery Members and $75 for non-members
To become a 555 member, please visit http://www.555arts.org/membership/
For more information, email Coleen email@example.com or call 248 763 9839
For more information about Andrea Rosenfeld, her business-for-artist lecture series and private consulting services, please visit http://andrea-rosenfeld.com/coaching/.
About Andrea Rosenfeld:
Rosenfeld, a mixed media artist, former Director of Merchandising and Operations for Isaac Mizrahi, Ltd and successful creative entrepreneur recently moved back to Michigan after 30 years in NY/NJ to reconnect and champion the art community. An advocate, she volunteers for DC3 as a Fashion/Accessory and Business Engagement Mentor and is a Wholesale Consultant/Volunteer for Tech Town. In her professional life, Rosenfeld coaches artists and makers for targeted, personal success. Currently, she’s partnering with local organizations to offer a business-for-artists workshop series titled, Mind Your Art Business; Increasing the Value of the Arts and Artists.